incoming emails = number of replies sent on messages sent to a mailing list + emails sent to missioncontrol@data.p2pu.org
outgoing is bloated--because it's a single message x 10 (one message to each group)
Activity in groups = 1,058 (incoming) - emails sent to missioncontrol@data.p2pu.org (395)
Will need to manually peel out help emails from the google mail account to get an accurate number
600 responses in the groups
we can pull replies per group
Didn't use campaigns-but will next time
Ideal
Per group:
-opens
-click throughs
-replies
Per user:
-opens
-click throughs
-replies